What does “green product” mean?

16 February, 2008 – 21:06

The latest trends in shopping are to go for “green products”. But what does “green” mean? What is “green” and what is not?

Well, researchers from the Good Housekeeping Institute in the US have tested many environmentally-friendly cleaning products and have the concluded that “green” products were made from plant-based as rather than petroleum based. As we all know plants are renewable sources so the products made from plant-based ingredients are better for the nature.

There are many companies that claim their cleaning products are “green”. A marketing consulting firm called TerraChoice has looked at over a thousand of “green” products on the market and has found only one company to be making false or misleading claims. One tries to cash in on the marketing hype that “green” and eco-friendly” stuff represent and shoud be named and shamed. No mercy for the cheaters!

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